We are The Customization Group,

a global leader in mass customization, leveraging AI and automation to revolutionize the personalized products industry. With a strong international presence across Europe, North America, and the Middle East, we manufacture up to 500,000 unique products daily, reaching millions of customers through 20+ own online shops and 1,000+ partner stores. Our AI-first strategy drives efficiency, scalability, and innovation, keeping us ahead in a fast-moving market while growing through AI-driven acquisitions and partnerships.

Our diverse team of 500+ professionals from 40+ nationalities thrives in a culture of collaboration and ambition. Whether in our tech hubs, production facilities, or business locations, you’ll find the perfect environment to take ownership and drive impact in the future of e-commerce.

We have a brand-new opportunity for a Senior CRM Automation Specialist. You will play a key role in creating CRM automation flows, leveraging data & tech, and transforming journeys into value with the customer in mind. Sounds good? Then keep reading!

Why you will love working with us:

• International experience in our globally spread Teams 🌍
• Hybrid way of working with three days in the office & two days from home 🏠💼
• Private Health insurance with a compensation package after the probation period 🏥
• Additional leave on special occasions 🎉
• Variety of packed breakfast, lunch, and snacks in the office 🍽️
• Be part of an AI-first workplace that enables everyone to drive unique business solutions through state-of-the-art technology 💡
• Valuable knowledge and excellent experience for future development 📚
• Connection with your colleagues through Team building and company events 🤝

What You Will Do:

• Design and manage automated CRM journeys that boost engagement, retention, and CLV 🔁
• Map customer journeys across lifecycle stages and identify automation touchpoints for maximum impact 💻
• Create advanced segments using behavioral, lifecycle, and transactional data for precision targeting 🧮
• Monitor performance across all flows, test and optimize with A/B and data insights 📈
• Stay on top of CRM tech trends, drive tool innovation, and integrate new features and channels 🌐

Preferred Background:

Experience

Multi-year experience in CRM with a strong track record in lifecycle automation, campaign orchestration, and revenue generation.

Hard Skills

• In-depth hands-on experience with platforms like Klaviyo, Emarsys, HubSpot, and working with APIs 🔌
• Skilled in predictive modeling, personalization algorithms, CRM data architecture, and as a plus also relational data models 📚
• Familiarity with AI-powered CRM tools and HTML knowledge 🤖
• Comfortable with deliverability management and technical CRM hygiene best practices 🚦
• Being confident in creating visuals and campaign assets is considered an advantage 🎨

Soft Skills

• You love sharing knowledge and mentor others on tech challenges and CRM best practices 💬
• You take initiative, seek feedback, and improve continuously – both your flows and yourself 🔍
• You act with ownership and enjoy turning complexity into clarity 🧭

Even without every qualification, your unique experiences and skills could make you a great addition to our team, so embrace the opportunities that await you here. Your journey may lead to new skills, relationships, and success.

        One team. Millions of happy customers worldwide. Join us!

https://www.thecustomizationgroup.com/