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Personalized products. Personal careers.

We're The Customization Group — a global leader in mass customization, manufacturing up to 2,500,000 unique products a day for millions of customers across 20+ own shops and 1,000+ partner stores. Our AI-first strategy keeps us ahead of a fast-moving market. Our 750+ people, in 9 locations, keep it personal.

750+
people · 40+ nationalities
2.5M
unique products / day
Cologne Bitterfeld-Wolfen Munich Riga Szczecin Chișinău Dubai Ho Chi Minh Columbus, Ohio 750+ people 40+ nationalities 20+ own shops 1,000+ partner stores 2.5M unique products / day AI-first Mass customization Cologne Bitterfeld-Wolfen Munich Riga Szczecin Chișinău Dubai Ho Chi Minh Columbus, Ohio 750+ people 40+ nationalities 20+ own shops 1,000+ partner stores 2.5M unique products / day AI-first Mass customization
01 — Values

Six values. One way of working.

We're 750+ people across nine locations and forty-plus nationalities. What's shared is the operating system, not the office. These six values show up in how we hire, how we ship, and how we disagree.

01

Innovation

Driving disruption in our space.

AI is not on a roadmap. It is already in the workflow — every team, every day.

Example
Our pricing engine retrains every six hours. Design teams brief models for 50 starter variants, then craft the final three. Support agents see AI-drafted replies they can edit — not autoreplies.
02

Impact

Creating sustainable change.

We make 2.5 million unique products a day. None of them are throwaway.

Example
Solar panels on the Cologne roof. ORWO's Wolfen plant reopened with modern lines, not a teardown. Trees planted per order across multiple shops. Sustainability is a calendar item, not a press release.
03

Growth

Going for gold.

ROI is the brief. Growth is the result. Both compound.

Example
From a Cologne garage in 2006 to nine locations today. ORWO acquired, Vietnam opened, Columbus opened — all in 2025. We measure growth in floors opened, not slides shown.
04

Customers

Our focus in everything we do.

Personalized products, personalized service. Both, or neither.

Example
20+ own shops. 1,000+ partner stores. 14 currencies, 40+ countries. Every product built to order — no "standard size" SKU sitting in a warehouse. Customization is the product, not a checkbox.
05

People

Being one global team.

750 people, 40+ nationalities, one working language, many ways of thinking.

Example
Cross-location moves are an annual conversation, not a once-a-decade exception. Riga ships to Cologne, Cologne ships to Ho Chi Minh, Ho Chi Minh ships to Columbus — same Slack, same standups, same Friday wrap-ups.
06

Agility

Leading in an ever-changing world.

Decisions get made in days, not quarters. Plans get rewritten when reality changes.

Example
We don't write five-page memos for ten-minute decisions. Engineers ship in week two. Marketers approve their own copy. Strategy survives Monday or gets revised by Tuesday morning.
 02 — Sustainability

The greenest product is the one we never make.

Cutting waste before it happens beats offsetting it afterwards. Build-to-order is the foundation — and around it sit the practices that keep our footprint honest. The full picture's below; tap a column to go deeper.

The Customization Group sustainability infographic — For the Planet’s Sake: 100% recycled paper packaging, on-demand production, over 1 million kilos of plastic recycled, solar panelling, recycled-plastic frames, electric & hybrid fleet, three trees planted per one used, and 97% FSC-certified wood. FIG · For the Planet’s Sake
Three foundations, up close
01
+
⊙

On-demand production

Every product is made only once it's ordered — no overproduction, no warehouses of unsold stock.

Learn more →Show less ↑

Traditional retail forecasts demand, over-produces to be safe, then discounts or scraps the surplus. We print nothing until a customer orders it, so our footprint tracks real demand instead of guesswork.

Zero overproduction
02
+
✶

Trees per order

Across multiple shops, orders trigger tree planting — giving back more than we take from the environment.

Learn more →Show less ↑

Many of our products begin with materials drawn from forests. Tying tree planting to orders ties reforestation directly to output — the more we make, the more goes back into the ecosystems our work depends on.

Giving back
03
+
◐

Solar-powered sites

Solar panels on our production rooftops — including Cologne — power how we make things with cleaner energy.

Learn more →Show less ↑

Rooftop arrays feed clean energy straight into manufacturing, cutting how much we draw from the grid and lowering the carbon cost built into every item we produce.

Renewable energy
 
 
AI-FIRST · IN PRODUCTION

AI is not a slide in our deck. It's in the workflow.

// every team · every workflow · every day ▋
03 — How we work

"AI-first" is the strategy on the website. Inside the building, it means every team has rebuilt at least one core workflow around AI tooling — and we treat learning to use it as part of the job, not an extra. It's how a 750-person company ships 2.5 million unique products a day.

A
Pragmatic, not performative. If AI doesn't make a workflow faster or better, we don't bolt it on for the slide.
B
Every function, not just engineering. Marketing, finance, support, production — same expectation, different tools.
C
Acquired and built. Growth here is partly driven by AI-native acquisitions and partnerships, not just internal projects.
D
Time to learn it. Tooling budgets and training are part of the package, not a perks-page bullet.
 04 — One global team

One team. Nine locations. Forty-plus ways of thinking.

Our people come from 40+ countries and work across Europe, the USA, the Middle East and Asia. One working language, many ways of thinking — and the diversity of perspective is exactly what keeps the work sharp. What's shared is the operating system, not the office.

750+
People
40+
Nationalities
9
Locations
1
Working language
▸ How the work moves — tap a city

Same Slack, same standups, same Friday wrap-ups — and cross-location moves are an annual conversation, not a once-a-decade exception.

05 — In their own words

From the people who actually work here.

 
 
 
NOW HIRING · 9 LOCATIONS · 40+ NATIONALITIES

Sound like your kind of place?

We're hiring across all locations — from Cologne to Ho Chi Minh, Riga to Columbus. If your role isn't listed, join Connect and we'll find you when it opens.

Cologne Bitterfeld-Wolfen Munich Riga Szczecin Chișinău Dubai Columbus Ho Chi Minh

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