(Senior) CRM Marketing Specialist (m/f/d)
Join us in shaping the future of customer engagement!
We are The Customization Group,
a global leader in mass customization. With six global locations, our team can manufacture up to 500.000 personalized products daily, reaching millions of customers through 20+ of our own online shops and 1,000+ external shops using our solution. Our digital on-demand business model expresses our commitment to sustainability and innovation.
Our diverse team of over 500 professionals from 40 different nationalities work together to offer a wide range of high-quality products that bring happiness around the world. You will fit in here if you are a unique individual with a proactive, self-driven work attitude and a good sense of ownership.
We have a brand-new opportunity for a (Senior) CRM Marketing Specialist. You will play a key role in driving impactful CRM marketing campaigns that elevate customer engagement and fuel revenue growth. Sounds good? Then keep reading!
Why you will love working with us:
- Global Perspective: Gain international experience with our globally distributed teams 🌍
- Flexibility That Fits: Tailor your work schedule with in-house and hybrid work options 🕒
- Office Catering: Enjoy free weekly breakfast and lunch, plus a variety of snacks and beverages at the office 🍽️
- Mobility: We contribute to the cost of your Deutschlandticket 💺
- Leasing through JobRad: Take advantage of a JobRad for eco-friendly mobility 🚲
- Urban Sports Club: Discover the benefits of Urban Sports Club with access to countless sports and wellness activities 🏃
- Meal Allowance: Use your food allowance at supermarkets and restaurants 🍝
- Shopping Perks: Receive a monthly tax-free voucher redeemable at over 250 partners, plus access to exclusive corporate benefits 🎟️
- Innovation & AI: Be part of an AI-first workplace that enables everyone to drive unique business solutions through state of the art technology 💡
- Pension Contribution: Benefit from a company pension plan subsidy as a direct insurance 🏦
- Onboarding Support: New employees receive guidance from an experienced buddy during onboarding 👫
- Special Leave: Take advantage of extra days off for special occasions like Carnival 🎉
What You will Do:
- Revenue Leadership: Actively shape our revenue growth by crafting and nurturing innovative CRM marketing strategies that deeply engage and retain customers. Your dedication will play a vital role in our collective success 🚀
- Strategic Campaign Ownership: Take full ownership of the strategy, execution, and continuous optimization of multi-channel CRM campaigns. Lead these initiatives with a keen focus on aligning with business objectives, while proactively identifying and seizing new opportunities 🎯
- Content Leadership & Innovation: Champion the creation of engaging, personalized content for CRM campaigns that aligns with our brand voice and enhances customer connections ✍️
-
Insight-Driven Growth: Take the lead in monitoring, analyzing, and reporting on campaign performance. Offer thoughtful insights and recommendations to continuously improve ROI and elevate our overall impact 📊
Pioneering CRM Excellence: Stay at the cutting edge of CRM marketing trends and tools, proactively introducing innovative ideas to enhance campaign performance and customer engagement 💡
Preferred Background:
- Education: Bachelor’s degree in Marketing, Business Administration, or a related field 🎓
- Experience: Several years in CRM campaign management with a focus on improving CLV and driving revenue growth 📈
- Expertise: Strong background in multi-channel campaign execution and CRM platforms like Salesforce, HubSpot, Emarsys 🛠️
- Creative Tools: Familiarity with Adobe Photoshop, Canva, or similar creative tools is a plus 🎨
- AI-Driven Mindset: A Passion for staying ahead on best practices how to maximize the use of AI in your field. Ideally experienced in frequent use of AI and a strategic view to harness future capabilities 🔮
- Communication & Analysis: Excellent analytical skills and marketing copywriting with fluent English; additional languages are an advantage 💬
Even without every qualification, your unique experiences and skills could make you a great addition to our team, so embrace the opportunities that await you here. Your journey may lead to new skills, relationships, and success.
One team. Millions of happy customers worldwide. Join us!
- Department
- Customer Experience
- Locations
- Cologne
- Remote status
- Hybrid Remote
- Employment type
- Full-time
Cologne
(Senior) CRM Marketing Specialist (m/f/d)
Join us in shaping the future of customer engagement!
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