We are The Customization Group

We Turn Ideas Into Products

We are The Customization Group,

a global leader in mass customization, leveraging AI and automation to revolutionize the personalized products industry. With a strong international presence across Europe, North America, and the Middle East, we manufacture up to 500,000 unique products daily, reaching millions of customers through 20+ own online shops and 1,000+ partner stores. Our AI-first strategy drives efficiency, scalability, and innovation, keeping us ahead in a fast-moving market while growing through AI-driven acquisitions and partnerships.

Our diverse team of 500+ professionals from 40+ nationalities thrives in a culture of collaboration and ambition. Whether in our tech hubs, production facilities, or business locations, you’ll find the perfect environment to take ownership and drive impact in the future of e-commerce.

Company News

The Customization Group represents our transformation from a traditional photo product manufacturer to an industry leader providing comprehensive solutions in mass customization. Our mission remains the same: to bring happiness to millions of people around the world with our unique, high-quality products at affordable prices.

Philipp Mühlbauer

Co-Founder

Who we are

Here at The Customization Group we're not your average workplace: we're a community of creative, passionate individuals dedicated to making a difference. We're proud of our unique working culture that sets us apart from other companies in our industry.

Discover our Story

The Customization Group in Numbers

Founded
People
Online stores
Locations
Nationalities employed
Trees planted in 2024

Company Values

Innovation - Driving Disruption in Our Space 💡

By harnessing the power of AI and data, we empower our employees to pioneer in our industry.
Impact - Creating Sustainable Change 🌱

Our work matters - sustainable, customized products spread creativity and make millions happy.
Growth - Going for Gold 🌟

Our work is powered by AI and focused on ROI, we drive growth and mutual benefits for us and our customers.
Customers - Our Focus in Everything We Do 🤝

We center our efforts on customer needs and satisfaction through personalizing products, production processes and communication.
People - Being One Global Team 🌍

We are a global, caring, and diverse team and we encourage knowledge sharing, collaboration, and respect individuality.
Agility – Leading in an Ever-Changing World 🚀

We think big, act fast, and adapt quickly to embrace change and seize opportunities in a fast-paced and unpredictable environment.